Business information written specifically for newspaper advertising departments

The Benefits of Hiring Interns

Instead of blindly looking through résumés and interviewing applicants, internships give you first-hand knowledge of the work ethic of those potential employees and how they fit within the context of your office.

With the school year underway and autumn approaching, you and your advertisers might be deciding whether or not you will hire seasonal interns for the office. We already know that internships are a cost-effective solution to filling out your staff and consequently easing the workload of your team of full-time employees. However, sometimes training and educating an intern on top of your existing work can seem daunting and more time-consuming than it’s worth. Despite those fears, we’re here to tell you that the pros out-weigh the cons when it comes to internships.

1. You essentially get the opportunity to test out potential full-time employees before making a commitment. If you’re in the market to hire someone on full-time, internships offer a good pool of candidates to draw from. Instead of blindly looking through résumés and interviewing applicants, internships give you first-hand knowledge of the work ethic of those potential employees and how they fit within the context of your office. Likewise, during the course of their internships, they can also determine how they feel about industry and specifically your office. As a result, when you do hire interns, there’s a greater likelihood that they will be with your company for the long haul, because chances are they’ve already decided whether or not it’s a “right fit.” However, new hires really don’t determine how they feel about a company until they have worked there for a while. After that time, if they decide it’s not the right fit, there’s no telling if they’ll move on, ultimately leaving you facing the hiring process once again.

2. Like we previously mentioned, interns offer offices the chance to lighten the workload of the rest of the team. The challenge is balancing what kind of work you give the interns. While you may be tempted to dump menial tasks on them, it’s important to also come up with thoughtful projects that will truly educate and train interns on what it’s like to work in that particular field. After all, you’re getting low-cost-to-free work, but the intern should also be gaining knowledge and valuable experience. When you achieve this balance, both parties win.

3. Interns also tend to bring energy and enthusiasm to the workplace, as they are largely excited for the opportunity to gain experience in their chosen field. This energy and enthusiasm becomes beneficial for your team when it translates to fresh perspectives and solutions to your office’s work. By hiring interns, you create a multidimensional and dynamic team, consequently strengthening the chances of not only getting work done, but also doing good work.